A person at a laptop in a calm clinic waiting area

From a search to a booked consult

Before you spend more on ads, make sure your website is ready. Here is the path a new patient takes.

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The path a new patient takes

Three moments decide who gets the booking.

1. Find
They search on their phone73% of local searches start on a phone¹, and 45% of consumers now use AI tools for local recommendations². The audit checks that you show up in both.
2. Choose
They decide who to trust47% won't use a business with fewer than 20 reviews², and 55% are less likely to choose a med spa when details are wrong³. The fix is making your reviews, details and photos agree.
3. Book
They book without a call84% of patients say they would book online if offered, yet fewer than a third did in the past year⁴. The fix is a short path from first tap to a requested consult.

What we build into every site

Each point is one we check on your site first, then fix.

Fast on a phone

We check: Pages open quickly on a mobile connection.

We do: Images sized for phones and no extra weight, tuned until speed scores sit in the high 90s.

Seen by Google and AI

We check: Your clinic and each treatment turn up in search and in AI answers.

We do: Every page ships as finished HTML with labels machines can read, so nothing hides behind scripts.

Details that match

We check: Hours, address and prices agree everywhere.

We do: Your site, Google profile and listings say the same thing, so search and AI trust them.

One page per treatment

We check: Each treatment answers price, safety, recovery and who it is for.

We do: Botox, fillers and lasers each get their own page, in patients' own words.

Booking in a few taps

We check: The path from first tap to a requested consult.

We do: One clear button on every page and a short form, so no phone call is needed.

Easy for everyone

We check: Pages are readable and usable with assistive tools.

We do: Clear text, large buttons and plain words on every page.

A person using their phone at a café table

On their phone

Much of this happens in a spare minute

They are on a bench, in a café or in line. Your site has to make sense in one thumb-scroll.

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Every town gets its own faces

A patient trusts a page where they see themselves. So the photos on your site are matched to the people who live around your clinic, and no two towns look alike. More than half of consumers say it matters to see people like themselves⁵. Here are three of the sites we built. Hover or tap to scroll. Click or tap again to open.

See all five sites we built

Celina, TXIts own look and its own people.
Fulshear, TXIts own look and its own people.
Buckeye, AZIts own look and its own people.

These sites use editorial images, not local providers or patients.

Why our standards are strict

94.8%of one million home pages fail basic accessibility checks⁶.Every release is tested against these checks before it goes live.

Oct 2024The FTC rule against fake reviews and testimonials took effect⁷.We show only real reviews and label illustrative images honestly.

The five sites we built score 95 to 100 on speed, accessibility, best practices, search and AI readiness.

Two people reviewing a report on a laptop

Your free report

Know exactly what to fix first

A short list with the biggest wins on top, written so you or your web person can act on it right away.

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Get the right help for the finding

We suggest website work or ongoing visibility work only when the report shows a need.

Read the partner disclosure

Hard to choose or book: website help from Med Spa Audit
Others found first: search and AI help from Botric
Both: each team handles its own part
Nothing needs a project yet: you keep the report

Quick answers

How long does the check take?

A few minutes. Your report comes by email.

Do I need to install anything?

No. You send your website and email.

Is the report a sales pitch?

No. You keep it whether or not you hire anyone.

Find the next move for your med spa

Curious where your site stands? The audit is free and takes your website and email.